UPS Pulse of the Online Shopper
Shopper empowerment is propelling this accelerating change. Through technological advancements, particularly smartphone adoption and the expansion of its capabilities, shoppers are better equipped to confidently make buying decisions. U.S. m-commerce sales growth last year was a healthy 27.7%, while e-commerce numbers came in at the 13% mark.

Retailers are rapidly evolving to meet these changing consumer demands, while shoppers continue to hone their skills and are becoming more adept at finding the right products from the retailers with the best customer experience at the best price.

Related white papers from UPS: Select from below to download more white papers.
Rethinking Online Returns The Link Between Customer Centricity And Logistics
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