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Why Traditional ESPs Aren’t Cutting it for Email Marketers |
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Traditional ESPs limit email marketers with siloed technologies, expensive services, and outdated interaction strategies. Gone are the days of list cutting. We found out that only a third of respondents are satisfied with their email marketing efforts, indicating that there’s a lot of room for improvement. With two-thirds less than satisfied, there’s a huge opportunity for marketers to get the improved results they are seeking by removing themselves from the traditional ESP circuit.
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